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Four Ideas For Fashion Brands On Pinterest

It seems like the buzz around Pinterest is never ending, people can’t stop talking about how awesome this visually-based social media platform is and how quickly it’s grown! If I see one more blog...

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Get Social With Your Company’s Promotions

If your company’s promotional efforts were not quite what they should have been in 2012, what do you plan to do about them over the next 12 months. There are a number of ways with which you can...

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Being Social Makes You More Accountable

In a day and age when many small business owners are trying to keep their heads above water in a challenging economy, turning to social media can prove very beneficial. You might ask, just how can...

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Insurance Companies Banking on Being More Social

Social media has many impacts on everyday life, but who would have thought that insurance companies would be making good use of social networking? It seems odd to think that insurers are hanging out...

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Deploying Social Media on a Budget

Social media marketing is almost a requirement for businesses today — at least, according to many of the big-name marketing experts. But, as a small business owner, you just don’t have the time,...

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Using Social Media to Promote Your Brand

If you have not been using social media to promote your brand, maybe it is time for you to start doing so. Social media marketing is a free or low-cost marketing strategy that enables you to widen...

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Are Your Marketing Efforts Social Enough?

2014 may be your year to be more social. No, that doesn’t mean more happy hour Fridays or dinner parties, but it does mean getting your marketing efforts into the social media pages. More and more...

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Podcasts and New Media Advertising

I can personally say the way I consume media has drastically changed. I watch TV on Netflix or Hulu and don’t have cable. I enjoy original shows, clips, and programs on YouTube, listen to music on...

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Should Your Business Use Facebook, Twitter or Both?

Before the advent of social media, businesses reached customers through traditional advertising. Ads on television and in magazines provided the bulk of customer interaction outside of face to face...

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3 Ways to Optimize Your Content for Successful Social Media Engagement

Great content is the key to most branding today — increasing traffic, cementing your reputation as an expert, and spreading brand awareness. But great content is only as great as its distribution...

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Five Ways to Engage Potential Customers Through Facebook

Customer interaction has been completely revolutionized with the rise of social media. Where customer relationships used to be based on simply transactional relations, these days the relationship is...

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Be More Social and Avoid Being Remote

Whether you sell products or services or are looking to buy them, social media can be a treasure trove of opportunities for you. While there are obviously other ways to promote and/or shop for goods,...

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Pump Up Your Corporate Events with More Promotions

Corporate events are important facets in the business world. Whether it’s an internal affair or a larger multi-business conference; a great deal of planning goes into these events. Not only planning...

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